HIPAA Website Compliance: Block Tracking Scripts That Expose Patient Data

Healthcare websites expose PHI through tracking pixels, analytics scripts, and session recorders that lack BAAs. Feroot detects every unauthorized script, enforces HIPAA compliance in real time, and generates audit evidence before HHS OCR investigates.

Detect Scripts Accessing PHI Without a BAA
Enforce HIPAA Tracking Pixel Compliance in Real Time
Generate Audit-Ready HIPAA Compliance Evidence

Unauthorized Tracking Pixels Are Your Biggest HIPAA Risk

HHS OCR’s December 2022 guidance confirmed that tracking technologies — including Google Analytics, Meta Pixel, and session recorders — that access PHI on healthcare websites constitute HIPAA violations. The $12.25M Advocate Aurora Health settlement shows the risk is real: tools used without a valid BAA expose healthcare organizations to Tier 4 willful neglect penalties. Feroot inventories every third-party script on your healthcare website, identifies those accessing PHI without authorization, and generates compliance documentation for HHS audits.

Automate PHI discovery illustration Feroot, web map tracks sensitive data for HIPAA compliance

Automated PHI Discovery

AI-powered identification of PHI across all web forms and content. Detect medical terms, patient information, and sensitive data in authenticated and unauthenticated pages. Map every location where tracking technologies could access protected data.

Complete Tracking Control

Monitor and control all third-party technologies accessing your websites. Automatically detect analytics, pixels, session recordings, and scripts that could collect PHI. Prevent unauthorized data collection before it happens.

Illustration of automated compliance documentation, generating reports for script inventory, change history, and compliance status to streamline audit preparation.

BAA Lifecycle Management

Automate Business Associate Agreement tracking and verification. Monitor vendor compliance status. Ensure every third party accessing PHI has proper authorization and documentation.

Real-Time Protection

Stop unauthorized PHI access instantly. Block data exfiltration attempts automatically. Maintain continuous compliance with HHS requirements across all web properties.

Protect Patient Data, PHI and PII Across Your Websites

1. Perform Discovery:

Get complete inventory of tracking technologies, vendors, products, cookies, scripts, tags and pixels.

2. Review Findings:

Identify any unauthorized access to PHI, PII and tracking.

3. Easy Deployment:

Enforce your policies, maintain evidence of diligence compliance and compliance.

Our compliance team discovered over 50 tracking technologies potentially accessing PHI without BAAs.

… Now we have complete control and documentation of all third-party access.

Chief Privacy Officer, Regional Healthcare System

FREE DOWNLOAD:

Complete Guide to HHS Requirements for Website Tracking Technologies

Learn how to identify tracking technologies accessing PHI and implement required controls. Includes BAA management checklist and compliance roadmap.